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Customer relationship management · CRM

All your customer conversations and deals in one place

A unified inbox that brings WhatsApp and your conversations together with contact and company records and sales pipelines — so you can follow every customer from the first message to the closed deal, without anything getting lost between apps.

14-day free trial · Works with HR and tasks in the same account
app.duwam.com/crm
The Duwam CRM inbox showing customer conversations (Arabic interface)
Everything a customer team needs

A complete CRM platform, built into Duwam

From the first WhatsApp message to closing the deal and following up after the sale — your sales and service team's tools in one workspace.

Unified inbox

Every conversation in one place — no switching between apps, no lost messages.

Two-way WhatsApp

A dedicated CRM number for your company — reply to your customers directly from the same screen.

Contacts and companies

A complete record for every customer and company, with a documented activity log of every interaction.

Deals and stages

Sales pipelines with customizable stages that fit the way your team works.

Service desk

A status on every conversation (open/closed), response-time timers, and canned replies for frequently asked questions.

Smart assistant

Suggests suitable replies to customer messages — without ever sending anything automatically.

From first message to won deal

How a conversation moves through Duwam

Four steps, one screen, no copy-and-paste between apps.

  1. 01

    Every message in one inbox

    WhatsApp, Instagram and your website forms land in one inbox, with an unread count beside every customer.

  2. 02

    Automatic assignment

    A new conversation goes to the least busy available teammate — no message is left without an owner.

  3. 03

    Reply in seconds

    Type “/” to pick a saved reply, or ask the AI assistant for a suggestion you review before sending.

  4. 04

    A deal that moves to close

    Turn the conversation into a deal and drag it through the stages to “Won” — with the full history on the customer’s file.

Try it yourself

Assign, reply with “/”, drag the deal

Three moves your team makes every day in Duwam CRM — try them here before you sign up.

Interactive demo on sample data — nothing is sent or saved
  1. 1Assign the new conversation to Sara.
  2. 2Press “/”, pick a saved reply, then “Send”.
  3. 3Drag the “Horizon Co.” deal to “Won” — or use the move button.
NNoura AlotaibiWhatsApp · a minute agoUnassigned
Hi, how much is it for ten staff?
New
Lamsa Store3,500.00 SAR
Quote
Horizon Co.12,000.00 SAR
Won

Chat with your customers on WhatsApp from inside Duwam

Connect a dedicated WhatsApp number for your customer team, then receive and answer customer messages from a single inbox. Every message is logged to the customer's record automatically, and several employees can follow the same conversation without confusion or duplicated replies.

A dedicated company number Reply from the same screen Every message logged automatically
app.duwam.com/crm · Conversations
A customer's WhatsApp conversation in the Duwam CRM inbox (Arabic interface)

Track your deals and results

Drag deals from stage to stage and keep an eye on what needs follow-up today. Ready-made reports show team performance, lead sources and close rates — so you decide with numbers, not guesswork.

Customizable stages Ready-made reports Real-time performance metrics
app.duwam.com/crm · Reports
A sales and deals performance report in Duwam CRM (Arabic interface)

The AI assistant suggests, you decide

The assistant reads the conversation and suggests a reply from your company’s knowledge base. It never sends on its own: a teammate reviews, edits and approves.

Suggests, never auto-sendsFrom your knowledge baseEdit before approving

Example: a customer asks about the annual plan, the AI assistant suggests a reply, and a teammate reviews and approves it before it is sent.

CRM works side by side with HR and tasks in Duwam — same account, same team.

No complicated integrations and no separate accounts: your customers, your employees and their tasks on one platform where everything is connected.

Start managing your customers today

Try Duwam CRM with a 14-day free trial — all your team's conversations and deals in one place, with no complicated setup.