Customer relationship management · CRM # All your customer conversations and deals in one place A unified inbox that brings WhatsApp and your conversations together with contact and company records and sales pipelines — so you can follow every customer from the first message to the closed deal, without anything getting lost between apps. [Start your free trial](https://app.duwam.com/signup) [Try a demo company](https://app.duwam.com/demo?utm_source=site&utm_medium=demo_cta&utm_content=crm-hero) [See pricing](https://duwam.com/en/pricing) 14-day free trial · Works with HR and tasks in the same account app.duwam.com/crm Everything a customer team needs ## A complete CRM platform, built into Duwam From the first WhatsApp message to closing the deal and following up after the sale — your sales and service team's tools in one workspace. ### Unified inbox Every conversation in one place — no switching between apps, no lost messages. ### Two-way WhatsApp A dedicated CRM number for your company — reply to your customers directly from the same screen. ### Contacts and companies A complete record for every customer and company, with a documented activity log of every interaction. ### Deals and stages Sales pipelines with customizable stages that fit the way your team works. ### Service desk A status on every conversation (open/closed), response-time timers, and canned replies for frequently asked questions. ### Smart assistant Suggests suitable replies to customer messages — without ever sending anything automatically. From first message to won deal ## How a conversation moves through Duwam Four steps, one screen, no copy-and-paste between apps. - 01 **Every message in one inbox**: WhatsApp, Instagram and your website forms land in one inbox, with an unread count beside every customer. - 02 **Automatic assignment**: A new conversation goes to the least busy available teammate — no message is left without an owner. - 03 **Reply in seconds**: Type “/” to pick a saved reply, or ask the AI assistant for a suggestion you review before sending. - 04 **A deal that moves to close**: Turn the conversation into a deal and drag it through the stages to “Won” — with the full history on the customer’s file. Inbox N Noura Alotaibi Is the annual plan available? 2 L Lamsa Store I need a quote for twenty staff 1 H Website form Trial request — Horizon Co. Auto-assign N Noura Alotaibi New conversation · WhatsApp S Sara · Sales Least busy right now Auto-assigned Saved replies /pricing Our plans start at… /process Here is how onboarding works… /promo This month only… /pr Deals New Lamsa Store 3,500 SAR Quote Alrayan Est. 8,200 SAR Won Horizon Co. 12,000 SAR Try it yourself ## Assign, reply with “/”, drag the deal Three moves your team makes every day in Duwam CRM — try them here before you sign up. Interactive demo on sample data — nothing is sent or saved Start over - 1 Assign the new conversation to Sara. - 2 Press “/”, pick a saved reply, then “Send”. - 3 Drag the “Horizon Co.” deal to “Won” — or use the move button. N Noura Alotaibi WhatsApp · a minute ago Unassigned Assign to Sara Hi, how much is it for ten staff? / Send /pricing Our plans start at $17 a month — I will send you the details now. /trial You can try Duwam free for 14 days, no card needed. /thanks Thanks for reaching out — I will get back to you within the hour. New Lamsa Store 3,500.00 SAR Quote Horizon Co. 12,000.00 SAR Won Move the deal to the next stage Won · Horizon Co. · 12,000.00 SAR — with the whole conversation on the customer’s file. ### Chat with your customers on WhatsApp from inside Duwam Connect a dedicated WhatsApp number for your customer team, then receive and answer customer messages from a single inbox. Every message is logged to the customer's record automatically, and several employees can follow the same conversation without confusion or duplicated replies. A dedicated company number Reply from the same screen Every message logged automatically app.duwam.com/crm · Conversations ### Track your deals and results Drag deals from stage to stage and keep an eye on what needs follow-up today. Ready-made reports show team performance, lead sources and close rates — so you decide with numbers, not guesswork. Customizable stages Ready-made reports Real-time performance metrics app.duwam.com/crm · Reports ### The AI assistant suggests, you decide The assistant reads the conversation and suggests a reply from your company’s knowledge base. It never sends on its own: a teammate reviews, edits and approves. Suggests, never auto-sends From your knowledge base Edit before approving Example: a customer asks about the annual plan, the AI assistant suggests a reply, and a teammate reviews and approves it before it is sent. Hi, is the annual plan available? And what does it cost for ten staff? Assistant suggestion Hi Noura! Yes, the annual plan is available. Shall I send you the quote for ten staff now? Edit Approve & send Hi Noura! Yes, the annual plan is available… ### CRM works side by side with HR and tasks in Duwam — same account, same team. No complicated integrations and no separate accounts: your customers, your employees and their tasks on one platform where everything is connected. ## Start managing your customers today Try Duwam CRM with a 14-day free trial — all your team's conversations and deals in one place, with no complicated setup. [Start your free trial](https://app.duwam.com/signup) [See pricing](https://duwam.com/en/pricing)